Master Classes

AIM offers intensive workshops in Digital Still Photography, Advanced Audio Production, Location Lighting, Photoshop, Advanced Camera Technique, and much more throughout the year.

AIM master-level courses offer students an opportunity to learn advanced media technology and production techniques and to develop an in-depth understanding of the language of mass media. Through highly interactive, hands-on classes, students learn the production techniques of the professionals.

Specialized instructors, drawn from the finest of the D.C.-area media arts community, work with students as they explore the many facets of media production. 


ADVANCED AUDIO PRODUCTION

AIM’s Advanced Audio Production AIM’s Advanced Audio Production master class provides an in-depth examination of the theory and practice of studio audio recording, editing, and mixing. Students will explore beyond the basics to cover such topics as importing various audio sources, conducting interviews via phone or Skype, advanced editing, music recording, mixing sound for video, layering effects, compression, EQ, and output. Additionally, this class will provide students a working understanding of the Slate Raven MTi, touch screen production console.

Jim Bloch has over 35 years of experience in sound design, production, and engineering. He is the owner of BlochHouse Media, a full-service audio production firm that provides consulting and design services, as well as location and in-studio production for television, radio, podcasting, and other web based media.  Jim’s client list includes Discovery Channel Network, WE Network, The Washington Post, IBM, America’s Most Wanted and many more. 


ADVANCED CAMERA TECHNIQUE

This hands-on course is designed to teach participants to fully control the technical and aesthetic elements of camera work.  Explore camera controls and settings in-depth and learn the “tricks of the trade” that get you the results you want, even under challenging conditions. Effective camera movement and shot selection, use of focus, depth of field, lighting and camera movement are among the areas covered in this practical class.     

About the Instructor:

Nate Clapp holds an MA in film and video from American University and has worked professionally in the DC area’s film and video industry for over 20 years. Nate is a member of The International Alliance of Theatrical Stage Employees, has worked in the camera department on many large features such as Runaway BrideThe Recruit and Liberty Heights, and has also worked on a wide variety of documentaries, commercials, and television series including Homicide: Life on the StreetK StreetThe Wire, and The West Wing.


AFTER EFFECTS CC

This six-week workshop provides a complete introduction to visual effects and motion graphics using Adobe After Effects CC. Through instruction and in-class exercises, students will explore the fundamentals of this powerful creation tool. They will learn the skills needed to create projects, masks, and basic animations, as well as importing assets, arranging layers, and exporting projects. A rudimentary knowledge of Adobe Photoshop is recommended before taking this workshop.

Kristian Perry is an award-winning motion graphics artist, writer, and video editor at Hillmann & Carr, Inc. He specializes in producing media for museums and educational institutions. His design and editing credits include work for the Smithsonian Institution, The Fort Henry Discovery Centre, the Oklahoma City Memorial and Museum, the Computer History Museum, the National Park Service, the Birthplace of Country Music Museum, and the Sunnylands Foundation Trust. Additionally, Kristian is an adjunct professor at American University where he teaches Motion Graphics and Effects.


DIGITAL STILL PHOTOGRAPHY

AIM’s Digital Still Photography master class combines shooting fieldtrips with demonstrations, exercises, assignments, and critiques to help students explore the many technical and aesthetic aspects of digital image making. This hands-on workshop will help you get the most out of your camera and take the pictures you’ve always wanted. Instructor Jason Horowitz covers a wide array of topics ranging from digital camera types and how to choose among them to the basics of color, composition, correct exposure technique, creative use of flash, and digital workflow.

About the Instructor:

Jason Horowitz has been a professional commercial and fine arts photographer for more than 25 years. He holds a BA in Photography from George Washington University and a MFA in Photography from Virginia Commonwealth University.  He has taught on both the high school and university levels holding adjunct faculty positions at Georgetown University, Virginia Commonwealth University, Marymount University, Maryland College of Art and Design and Corcoran College of Art.  Jason’s commercial work has been published worldwide and his fine art is part of the permanent collections of the Corcoran Gallery of Art and George Washington University, in addition to many individual and corporate collections.


LOCATION LIGHTING

The Location Lighting Master Class is a hands-on, practical workshop that teaches students professional-level location lighting skills. Through demonstrations, lecture, exercises, and in-class activities, students master the art and science of light, shadow, contrast, diffusion and color. Instructor Nate Clapp, of Nomad Productions, will guide students to a new level of competence in creative location lighting under a variety of real world circumstances.  

About the Instructor:

Nate Clapp holds an MA in film and video from American University and has worked professionally in the DC area’s film and video industry for over 20 years. Nate is a member of The International Alliance of Theatrical Stage Employees, has worked in the camera department on many large features such as Runaway BrideThe Recruit and Liberty Heights, and has also worked on a wide variety of documentaries, commercials, and television series including Homicide: Life on the StreetK StreetThe Wire, and The West Wing.


DOCUMENTARY PRODUCTION

In this six-session workshop, students gain an in-depth understanding of the documentary production process by developing an original idea into a short work to be screened at the end of the course. The coursework combines theory, history, and practice. Hands-on production technique, screenings, readings, lectures, and discussions prepare students to develop and produce quality documentary work. The course includes an emphasis on research, pre-production planning, and writing as integral components of documentary production. 


MARKETING MEDIA PROJECTS

Marketing your project is an essential step in the creative process, yet one quite often overlooked. This comprehensive one-day, six-hour workshop will explore cost-effective, targeted, promotional campaigns that get your project seen by your intended audience. Through the use of examples, interactive exercises, and wide-ranging resource materials, participants will gain a thorough understanding of promotional campaigns. This workshop provides students with the opportunity to develop the skills they need to effectively promote their work.

About the Instructor:

Jon Gann is the founder of the DC Film Alliance, a non-profit organization supporting DC’s film and video community, and the creator of the DC Shorts Film Festival. His “festival tips” blog is read by hundreds of filmmakers every week and through his work, he has helped bridge the communication gap between competing film festivals for information-sharing. Jon has presented at over 100 universities, film organizations and film festivals worldwide, and has spoken at the International Film Festival Summit and TEDxWDC. He is the author of Behind the Screens: Programmers Reveal How Film Festivals Really Work. Jon’s notable film projects include Cyberslut, the first gay-themed short film to screen at over 50 festivals and broadcasts worldwide; Signs, a national 48 Hour Film Project award winner; and Offline, a modern dating parable.


DIGITAL DARKROOM – PHOTOSHOP AND LIGHTROOM

This three-week workshop provides a comprehensive overview of Adobe Photoshop and Adobe Lightroom programs and will guide students through the fundamentals of using these programs for organizing, editing, and manipulating digital images. Through demonstrations and in-class exercises students will learn the skills needed to manage, process, correct, and enhance photographs using these powerful programs. Digital workflow, working with metadata, manipulating color and contrast, as well as sizing, sharpening and exporting images are among the areas covered in this informative workshop. 

About the Instructor:

Jason Horowitz has been a professional commercial and fine arts photographer for more than 25 years. He holds a BA in Photography from George Washington University and a MFA in Photography from Virginia Commonwealth University.  He has taught on both the high school and university level holding adjunct faculty positions at Georgetown University, Virginia Commonwealth University, Marymount University, Maryland College of Art and Design and Corcoran College of Art.  Jason’s commercial work has been published worldwide and his fine art is part of the permanent collections of the Corcoran Gallery of Art and George Washington University, in addition to many individual and corporate collections.


WRITING FOR VISUAL MEDIA

This is much more than the average writing workshop. Join experienced media creator Dara Padwo-Audick for a unique weekend workshop of powerful writing techniques and experiential exercises that you can apply to both fiction and nonfiction scripts. You’ll learn the essentials of a solid story arc by analyzing fiction and nonfiction films to discover the elements that make them work. You’ll also uncover techniques for unlocking strong characters and plot points, crafting compelling dialogue, and getting the best from your interview subjects. Bring ideas for fiction and nonfiction scripts or come ready to explore how to find compelling stories. It’s a weekend packed with practical tools in the art and science of storytelling for visual media.

About the Instructor:

Dara Padwo-Audick is a seasoned media professional with over 25 years of experience across a variety of genres in the media landscape. As President of Creative Strategies Media LLC, a media consulting company, and Enlightened Media LLC, a film production company, Dara’s genuine passion for telling impactful stories has taken her around the globe. As a veteran filmmaker, Dara has written, produced, and directed many programs and series for such networks as Animal Planet, CBS, Discovery Channel, Discovery HD Theater, Discovery Kids, ESPN, Fox, Home and Garden Television, Lifetime Television, Military Channel, National Geographic Channel, Outdoor Life Channel, PBS and Science Channel. As an educator, mentor, and dedicated life-long learner, Dara has embraced her work as adjunct professor at American University and is a devoted teacher to people of all ages in a variety of non-university classrooms.


METHOD AND MADNESS: DEVELOPING STORIES FOR MEDIA

Original and compelling story ideas live inside and all around us. Through a series of creative exercises and informal writing projects, students in this workshop identify and develop the strangely unique and inspirational elements from their living world into vibrant and relevant stories for the screen and radio. This course is about ideas, characters, plots and story structure.